How to Use Testimonials

January 19th, 2011 | by admin
Testimonials are a big part of sales. They provide outside validation for potential leads and give them a point of reference for additional information about your products and services. However, effec

Building Buzz Through Guest Posts

January 12th, 2011 | by admin
One subject we have talked a lot about on this blog is guest posts and how they can be utilized to build authority and build a brand. While, we have repeatedly mentioned guest posts, many of our reade

The Importance of Free Content in Sales (Part 3 – The Sale)

January 5th, 2011 | by admin
This method of sharing content will help your company drive sales through creating trust and building a brand name. However, in a more direct way, it can drive sales through helping to initiate person